Communications Director

Position Summary

Working directly alongside the Executive Director, this position is responsible for planning, managing, and executing the editorial communication calendar for Tacoma Youth for Christ (TYFC), ensuring alignment with organizational goals and brand standards. This role combines strategic planning, project management, and creative design, requiring collaboration across multiple teams and vendors. 

Essential Functions

• Editorial Calendar Management: Oversee the creation and execution of TYFC’s communication calendar, including print (newsletters, promotional materials) and digital media (video, emails, social media, website). 
• Content Creation & Curation: Be a storyteller. Gather, edit, and manage ministry stories for marketing purposes. Provide high-quality copywriting and develop marketing materials such as videos, newsletters, digital content, and promotional items. 
• Strategy & Tone: Inform and guide the overall marketing and communications tone and strategy, maintaining knowledge of best practices for both print and digital marketing. 
• Project Management: Coordinate projects involving multiple staff members or departments, ensuring timely and cohesive production of materials. 
• Brand Integrity & Ethical Standards: Maintain TYFC’s branding standards, including logos, fonts, colors, and communication guidelines. Work with leadership and the DEI team to implement ethical marketing practices that protect and dignify our communities. 
• External Communications Policy: Collaborate with leadership to create and implement policies around external communication, especially in response to significant events. 
• Asset Management: Curate and maintain a collection of assets (photos, music, video) for various marketing purposes, ensuring accessibility for staff. 
• Website & Digital Presence: Maintain and update the TYFC website, social media pages (Facebook, Instagram, YouTube, TikTok), evaluating and implementing design and content changes as needed. Stay current with YFC USA communication guidelines. 
• Support & Collaboration: Serve the Development and Ministry teams by providing marketing and communication support, including onboarding new staff on brand and communication standards. 
• YFC Events: Assist in the execution and coordination of TYFC’s events. Coordinate and provide photography and videography for marketing and events. Collaborate with staff and stakeholders on event design and media production. 
• Vendor Management: Build and maintain relationships with vendors related to print, design, and video production. 
• Supervision: Direct and supervise marketing interns. 
• Tools & Systems: Utilize and manage various systems and software, including Active Campaign, WordPress, Adobe Suite, Canva, Google Suite, and more. 
• Other Duties: Perform other projects as assigned by the Executive Director and Development Director. 

Spiritual Responsibilities

Because the overriding religious purpose and mission of Youth for Christ USA is to communicate and introduce the Gospel of Jesus Christ to young people and their families, and in that regard to make, educate and encourage life-long disciples of the Lord Jesus Christ, it is very important that you as an employee in the movement of Youth for Christ be recognized as an associate minister of the Gospel. As an employee of Youth for Christ and an associate minister of the Gospel, YFC expects all employees to:

• Seek God’s guidance and wisdom, through prayer and meditation, for the organization as a whole as well as for specific ministry initiatives.
• Participate and lead regular times of prayer, devotion, and worship as a regular aspect of your role within YFC.
• Teach and preach from the Holy Bible at YFC staff meetings, conferences, camps, and events.
• Model empathy, humility, and care for all people. This includes promoting equity and inclusion in word and in the practice of faith expression. YFC employees will have an opportunity to be commissioned or licensed as a minister of the Gospel through the established Youth for Christ process, and/or ordained by an outside body recognized by Youth for Christ USA.

YFC Cultural Attributes

Our cultural attributes are not about competency. It is an obedience to the call of Christ on our lives. YFC believes that spiritually healthy adults fosters healthy relationships with our kids. We place a heavy commitment and emphasis on developing and equipping a Christ-centered life marked by Enduring Humility, Relentless Trust, Joyful Camaraderie, Courageous Faithfulness and Kingdom Inspired Diversity. Our leaders are expected to be willing to demonstrate and/or possesses the following:

• Ability to humbly serve and honor others even in difficult situations with prayer, consistency, transparency, and resilience. (Enduring Humility)
• Demonstrates proper reliance on God, others, and self through generous giving of time and skills, by collaboratively incorporating others’ ideas, welcoming candid input, recognizing others’ need for grace and extending forgiveness and empathy. (Relentless Trust)
• Prioritizes others’ needs for a missional outcome, characterized by joy, with active listening and problem-solving skills, while encouraging and empowering fellow believers. (Joyful Camaraderie)
• Trusts God with new approaches and changes, and communicates needs and limits with emotional intelligence*, while seeking confidence and wisdom in Christ. (Courageous Faithfulness)
• Seeks and fosters authentic Christ-Centered relationships with people of various backgrounds and an inviting environment and empowers historically marginalized groups and indigenous populations (within the local context), through active listening, inclusion, advocacy of those who are vulnerable and respect of others’ experiences. (Kingdom Inspired Diversity)